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SOCIAL MEDIA POLICY
Place: Kolkata, West Bengal, India
Last Updated On: Saturday, 20 December 2025
Legal Nature of the Document
This Social Media Policy / Emergency Response Policy / Incident Reporting and Investigation Procedure Policy / Customer Service and Support Policy (as applicable) (“Policy”) constitutes a legally binding electronic record within the meaning of Section 2(1)(t) read with Section 4 of the Information Technology Act, 2000, together with the rules and amendments made thereunder, as in force in India.
This Policy is generated, stored, and published by a computer system and does not require any physical, digital, or electronic signature, in accordance with Section 3A and Section 5 of the Information Technology Act, 2000, and is enforceable as a valid electronic contract.
By accessing, booking, staying at, or interacting with IVY Nest Apartments on any social media platform, website, mobile application, or OTA, the User agrees to be bound by this Policy.
This Policy forms an integral and inseparable part of the contractual framework governing access to and use of the IVY Nest Apartments digital platform, website, mobile applications, services, listings, and accommodation facilities, and shall be read together with:
User Consent & Binding Effect:
By accessing, browsing, registering on, booking through, staying at, or otherwise using the IVY Nest Apartments platform, properties, services, or associated digital interfaces, the User:
(a) acknowledges having read and understood this Policy;
(b) expressly consents to be bound by its terms; and
(c) agrees that such consent constitutes valid acceptance under Section 10A of the Indian Contract Act, 1872, governing electronic contracts.
This Policy shall be legally enforceable against all Users, occupants, licensees, guests, vendors, partners, and any other persons interacting with IVY Nest Apartments, including actions undertaken on social media platforms, third-party websites, OTAs, and digital communication channels.
The enforceability of this Policy shall not be affected by the absence of a handwritten signature, stamp, or physical document, and the Policy shall have the same legal force as a written and executed agreement.
This Policy is framed in compliance with:
IVY Nest Apartments reserves the right to modify, amend, or update this Policy at any time. Continued access to or use of the Platform or services after such modification shall constitute deemed acceptance of the revised Policy.
In the event of any conflict between this Policy and applicable law, the statutory provisions shall prevail, and the remaining clauses shall continue to be valid and enforceable to the fullest extent permitted by law.
By clicking on the “I ACCEPT” or “ACCEPT & CONTINUE” button on the digital interface of the Ivy Nest platform, the user (“User”) expressly consents to be legally bound by this Policy, along with all other applicable terms, conditions, policies, and guidelines of Ivy Nest Apartments.
If the User does not agree with any provision of this Policy or any related policy, the User is advised not to access, register on, or avail any services offered through the Ivy Nest digital platform.
About Ivy Nest Apartments
Ivy Nest Apartments (“Ivy Nest”, “Company”, “we”, “us”, or “our”) is engaged in providing residential accommodation and rental solutions through a technology-enabled digital platform / online portal to intending occupiers and/or licensees.
Customer Categories Served
The platform caters to a diverse range of users, including but not limited to:
Types of Spaces Offered
Through its platform and affiliated listings, Ivy Nest facilitates access to:
OTA Functionality
In addition to accommodation facilitation, Ivy Nest also operates as an Online Travel Agency (OTA) by:
All onboarding, verification, booking, and service interactions are conducted entirely through electronic and digital means, ensuring convenience, transparency, scalability, and choice.
1. Purpose of the Policy
1.1. The purpose of this Social Media Policy (“Policy”) is to establish a clear, transparent, and legally enforceable framework governing the creation, publication, monitoring, and management of content, communications, reviews, comments, feedback, and representations made about IVY Nest Apartments (“Company”, “IVY Nest”, “Platform”) across social media platforms, digital forums, review portals, online travel agency (OTA) websites, blogs, messaging applications, and any other public or semi-public digital medium.
1.2. This Policy is formulated to:
(a) safeguard the reputation, goodwill, brand identity, and commercial interests of IVY Nest Apartments;
(b) prevent and address false, misleading, defamatory, abusive, malicious, or unlawful content published against the Company;
(c) ensure responsible and lawful use of social media by Users, occupants, guests, vendors, and third parties;
(d) protect IVY Nest Apartments against extortionary reviews, coercive conduct, and post-occupancy harassment;
(e) provide a deterrent and remedial mechanism against misuse of digital platforms; and
(f) ensure compliance with applicable Indian laws and regulatory frameworks.
1.3. This Policy specifically seeks to address situations where individuals, despite having availed services or accommodation without grievance during their stay, subsequently publish malicious, exaggerated, misleading, or retaliatory reviews intended to damage the Company’s reputation, extract undue benefits, or influence business outcomes.
1.4. The Policy is designed to:
(a) balance the right to fair and genuine feedback with the Company’s right to protection against abuse;
(b) distinguish between bona fide consumer reviews and content that is defamatory, misleading, factually incorrect, or motivated by malice;
(c) prescribe lawful corrective, preventive, and enforcement actions available to the Company.
1.5. This Policy further aids IVY Nest Apartments in:
(a) initiating content takedown requests under the Information Technology Act, 2000 and Intermediary Guidelines;
(b) issuing legal notices, cease-and-desist communications, and platform complaints;
(c) exercising contractual remedies including restriction of access, termination of services, or eviction, where permitted by law and agreement;
(d) preserving evidence for civil, criminal, or regulatory proceedings.
1.6. The Policy is framed in consonance with, inter alia:
1.7. This Policy shall operate as a preventive, corrective, and enforcement instrument, ensuring that IVY Nest Apartments can:
(a) maintain a safe and lawful digital ecosystem;
(b) protect legitimate business interests; and
(c) take proportionate action against violations without infringing lawful user rights.
1.8. Nothing in this Policy is intended to suppress lawful criticism or genuine consumer feedback; however, abuse of free speech, misuse of digital platforms, or publication of unlawful content shall not be tolerated and shall attract action in accordance with law and contractual terms.
2. Scope and Applicability
2.1. This Social Media Policy (“Policy”) applies to all forms of digital, online, and electronic communications relating to or referencing IVY Nest Apartments (“Company”, “IVY Nest”, “Platform”), whether made directly or indirectly, publicly or privately, in connection with the Company’s services, properties, listings, personnel, partners, or operations.
2.2. This Policy shall be applicable to, without limitation:
(a) prospective users, visitors, and enquirers;
(b) registered users of the IVY Nest digital platform or mobile application;
(c) occupants, licensees, tenants, guests, and short-term or long-term stay users, whether current or former;
(d) users booking through IVY Nest directly or via integrated Online Travel Agency (OTA) channels;
(e) property owners, licensors, vendors, service providers, agents, contractors, and partners associated with IVY Nest; and
(f) any third party who publishes, transmits, shares, endorses, or amplifies content relating to IVY Nest Apartments.
2.3. This Policy governs content published on, including but not limited to:
(a) social networking platforms (including Facebook, Instagram, X/Twitter, LinkedIn, Threads, etc.);
(b) online review platforms (including Google Reviews, OTA reviews, consumer forums, rating portals);
(c) messaging and community platforms (including WhatsApp groups, Telegram channels, Discord servers, etc.);
(d) blogs, websites, vlogs, video-sharing platforms, and podcasts;
(e) comment sections, public forums, discussion boards, and digital publications; and
(f) any other digital medium capable of public or semi-public dissemination.
2.4. This Policy applies irrespective of whether the content is published during or after the User’s stay, booking period, contractual engagement, or termination of relationship with IVY Nest Apartments.
2.5. The applicability of this Policy extends to:
(a) content that is factually false, misleading, defamatory, abusive, threatening, extortionary, or malicious;
(b) content intended to coerce, intimidate, or unlawfully influence the Company or its representatives;
(c) repeated or coordinated attempts to damage the reputation or goodwill of IVY Nest Apartments;
(d) misuse of social media platforms to seek undue advantages, refunds, concessions, or benefits not contractually or legally due.
2.6. This Policy shall operate in addition to and not in derogation of:
(a) the Terms of Use / Terms & Conditions;
(b) User Agreement / Platform Access Agreement;
(c) Booking, Cancellation & Refund Policy;
(d) Grievance Redressal Policy;
(e) Privacy Policy and Cookie Policy;
(f) User Onboarding Policy; and
(g) applicable OTA-specific disclosures.
In the event of any inconsistency, the Terms of Use and User Agreement shall prevail, followed by this Policy.
2.7. The applicability of this Policy shall not be limited by:
(a) the geographic location of the User or platform;
(b) the medium or format of publication;
(c) the anonymity or pseudonymity of the account used; or
(d) the timing of publication.
2.8. This Policy does not restrict lawful, honest, and bona fide consumer feedback made in good faith; however, content that exceeds the bounds of lawful expression or violates applicable law, contractual obligations, or platform rules shall fall squarely within the scope of this Policy.
2.9. IVY Nest Apartments reserves the right to invoke this Policy independently or in conjunction with applicable statutory remedies, including but not limited to:
(a) content takedown requests;
(b) suspension or termination of platform access;
(c) eviction or denial of services, where legally permissible;
(d) initiation of civil, criminal, or regulatory proceedings.
3. Permitted Social Media Conduct
3.1. IVY Nest Apartments recognizes and respects the right of Users to freedom of speech and expression as guaranteed under Article 19(1)(a) of the Constitution of India, subject to the reasonable restrictions prescribed under Article 19(2) and applicable laws in force.
3.2. Subject to this Policy and applicable law, Users are permitted to publish, share, or communicate content relating to IVY Nest Apartments on social media or digital platforms, provided that such content:
(a) is truthful, factual, and based on personal experience;
(b) is expressed honestly, responsibly, and in good faith;
(c) does not misrepresent facts, suppress material information, or create a false narrative;
(d) is free from exaggeration intended to harm reputation or induce public outrage; and
(e) complies with the terms, guidelines, and community standards of the respective social media or review platform.
3.3. Permissible social media conduct includes, without limitation:
(a) fair and balanced reviews reflecting genuine experiences, including constructive criticism;
(b) sharing of feedback regarding facilities, services, amenities, or user experience in a non-abusive and non-defamatory manner;
(c) participation in discussions or forums relating to accommodation, co-living, travel, or rental services, without targeting or maligning IVY Nest Apartments;
(d) posting of images or videos lawfully captured during the stay, provided such content does not infringe privacy rights, security protocols, or intellectual property of IVY Nest Apartments or third parties;
(e) escalation of service-related concerns through designated grievance or customer support channels prior to public dissemination, where feasible.
3.4. Users may express dissatisfaction or grievances provided that:
(a) such expression is civil, proportionate, and non-threatening;
(b) it does not include false allegations, unverified claims, or misleading statements;
(c) it does not disclose confidential information, personal data, or security-sensitive details;
(d) it does not incite hatred, harassment, or coordinated attacks against the Company, its employees, or residents.
3.5. IVY Nest Apartments expressly clarifies that:
(a) honest negative feedback, when lawful and bona fide, shall not by itself attract adverse action;
(b) the Company does not suppress genuine consumer opinions, provided such opinions remain within lawful bounds;
(c) Users are encouraged to provide feedback through official channels to enable timely resolution and service improvement.
3.6. Permitted conduct does not include content that:
(a) is created with malicious intent or ulterior motive;
(b) is published after termination of stay solely to cause reputational harm;
(c) forms part of a pattern of coercion, extortion, or review manipulation;
(d) violates any applicable law, contractual obligation, or platform policy.
3.7. The determination of whether content qualifies as permitted social media conduct shall be made by IVY Nest Apartments based on objective legal standards, platform guidelines, and applicable statutory provisions, without prejudice to the Company’s rights under law.
3.8. Nothing in this Policy shall be construed as:
(a) waiving the Company’s rights to seek legal remedies against unlawful content;
(b) restricting statutory rights of Users under consumer protection laws; or
(c) limiting the applicability of criminal, civil, or regulatory action where warranted.
4. Prohibited Content And Conduct
4.1. Without prejudice to the rights guaranteed under Article 19(1)(a) of the Constitution of India and subject to reasonable restrictions under Article 19(2), Users are strictly prohibited from posting, publishing, sharing, transmitting, or otherwise disseminating any content relating to IVY Nest Apartments that is unlawful, malicious, misleading, or abusive.
4.2. The following categories of content and conduct shall be deemed prohibited under this Policy:
4.2.1. False, Defamatory, and Misleading Content
(a) publishing false statements, fabricated allegations, or distorted facts concerning IVY Nest Apartments, its properties, employees, vendors, partners, or residents;
(b) knowingly suppressing material facts or selectively presenting information so as to create a misleading impression;
(c) making allegations of illegality, fraud, safety violations, or criminal conduct without verified evidence or lawful determination;
(d) impersonating other Users, authorities, or third parties to lend credibility to false claims.
4.2.2. Malicious Review Manipulation and Bad-Faith Conduct
(a) posting reviews or ratings with malafide intent after vacating the premises solely to damage reputation;
(b) publishing exaggerated or sensational content designed to incite public outrage or social media backlash;
(c) engaging in coordinated or repeated posting across platforms to harass or pressure the Company;
(d) encouraging or inducing third parties to post negative content without personal experience.
4.2.3. Review Blackmail, Coercion, and Extortion
(a) threatening to post negative reviews unless monetary, contractual, or non-contractual demands are met;
(b) using reviews or social media posts as leverage to obtain refunds, discounts, waivers, or special treatment not contractually due;
(c) attempting to coerce staff or management through reputational threats.
Such conduct may attract action under Sections 384, 503, 504, and 506 of the Indian Penal Code, and related provisions under the Bharatiya Nyaya Sanhita, 2023.
4.2.4. Abusive, Harassing, or Threatening Content
(a) posting abusive, obscene, vulgar, or offensive language;
(b) making personal attacks against staff, management, residents, or partners;
(c) issuing threats of violence, intimidation, or harassment;
(d) promoting hate speech, discrimination, or hostility on any protected ground.
4.2.5. Privacy, Data Protection, and Security Violations
(a) disclosing personal data, contact details, identity documents, CCTV footage, or internal communications of IVY Nest Apartments or other Users;
(b) publishing images, videos, or recordings captured in restricted or private areas;
(c) violating the Digital Personal Data Protection Act, 2025, or any applicable privacy law.
4.2.6. Intellectual Property Infringement
(a) unauthorized use of IVY Nest Apartments’ trademarks, logos, photographs, videos, branding material, or proprietary content;
(b) creating fake pages, handles, or profiles impersonating IVY Nest Apartments.
4.2.7. Platform Misuse and Policy Circumvention
(a) attempting to bypass grievance redressal mechanisms by initiating public campaigns without first raising issues through official channels, where reasonable;
(b) misusing automated tools, bots, or fake accounts to amplify negative content;
(c) violating the terms, community standards, or policies of third-party platforms.
4.3. IVY Nest Apartments reserves the right, without prior notice, to:
(a) document, preserve, and rely upon such content for legal or regulatory proceedings;
(b) initiate takedown requests under Section 79 of the Information Technology Act, 2000 and the IT Rules, 2021;
(c) pursue civil remedies including injunctions, damages, and defamation claims;
(d) initiate criminal complaints where the conduct constitutes a cognizable offence;
(e) restrict platform access, suspend accounts, or terminate contractual relationships, in accordance with law.
4.4. The publication of prohibited content shall be deemed a material breach of applicable agreements, policies, or platform terms.
4.5. Nothing contained herein shall:
(a) restrict lawful consumer complaints raised in good faith;
(b) override statutory consumer remedies; or
(c) limit judicial or regulatory oversight.
5. Action Against Unlawful Or Malicious Reviews
5.1. IVY Nest Apartments recognises and respects the right of Users to express honest, fair, and good-faith opinions based on their actual experience. Nothing in this Policy shall be construed as restricting lawful consumer feedback or legitimate criticism made without malice.
5.2. Notwithstanding the above, where a review, post, comment, rating, or other digital content is reasonably determined by IVY Nest Apartments to be unlawful, false, defamatory, misleading, malicious, coercive, or abusive, the Company reserves the right to take immediate and proportionate action in accordance with applicable law.
5.3. Internal Assessment and Evidence Preservation
(a) Upon becoming aware of such content, IVY Nest Apartments may internally assess the review based on booking records, service logs, communications, CCTV records (where lawful), and other relevant evidence;
(b) The Company may preserve screenshots, URLs, metadata, server logs, and related material for evidentiary purposes in accordance with the Information Technology Act, 2000 and applicable procedural law;
(c) Such preservation shall not amount to adjudication of guilt but shall be for lawful defence and enforcement.
5.4. Takedown and Platform-Level Remedies
(a) IVY Nest Apartments may submit takedown requests or notices to social media platforms, review aggregators, or intermediaries under Section 79 of the Information Technology Act, 2000 and the Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021;
(b) Where required, the Company may issue formal legal notices seeking removal, correction, or clarification of content;
(c) IVY Nest Apartments may also seek disabling of access to content pending verification by the concerned platform or authority.
5.5. Civil and Criminal Remedies
Where the content constitutes an offence or actionable wrong, IVY Nest Apartments may, without limitation:
(a) initiate civil proceedings for defamation, injunction, and damages under applicable law;
(b) initiate criminal proceedings where conduct attracts provisions relating to defamation, intimidation, extortion, cheating, criminal breach of trust, or cyber offences under the Indian Penal Code / Bharatiya Nyaya Sanhita, 2023;
(c) pursue remedies against impersonation, identity misuse, or fake reviews under the Information Technology Act, 2000.
5.6. Review Blackmail, Extortion, and Coercion
(a) Any attempt to threaten, coerce, or induce the Company or its staff through negative reviews or social media exposure for obtaining monetary or non-monetary benefits shall be treated as review blackmail;
(b) Such conduct may attract action under applicable criminal law and shall be reported to law enforcement authorities where warranted;
(c) The Company may deny discretionary benefits, concessions, or goodwill gestures in such cases.
5.7. Contractual and Platform-Level Consequences
(a) Where the reviewer is a current or former User bound by platform terms, such conduct may be treated as a material breach of applicable agreements and policies;
(b) IVY Nest Apartments may restrict future access to its Platform, deny re-booking, or terminate user accounts, subject to applicable law;
(c) Such actions shall not affect any lawful occupancy rights already accrued, unless separately provided by contract or law.
5.8. No Retaliation Against Lawful Reviews
(a) IVY Nest Apartments shall not initiate adverse action solely on the basis of negative feedback that is factual, proportionate, and made in good faith;
(b) Any enforcement action shall be based on objective indicators of unlawfulness, malice, or abuse;
(c) Users retain the right to avail statutory remedies under consumer protection laws.
5.9. Cooperation with Authorities and Platforms
IVY Nest Apartments may cooperate with courts, regulators, law enforcement agencies, and intermediaries by providing lawful information, records, or clarifications as required.
5.10. The remedies provided herein are cumulative and not exclusive, and the exercise of one remedy shall not preclude the exercise of any other remedy available under law.
6. Property Access, Stay Termination & Vacating Authority
6.1 Nature of Occupancy
(a) All stays facilitated through the IVY Nest Apartments Platform are, unless expressly stated otherwise in a written agreement, temporary, permissive, and contractual in nature, and do not create any tenancy, leasehold, ownership, or statutory occupancy rights;
(b) Occupants are admitted as licensees or permitted users, subject to platform policies, property rules, and applicable agreements;
(c) The Platform does not confer any irrevocable right to continued occupation beyond the agreed booking or license period.
6.2 Grounds for Stay Termination
IVY Nest Apartments reserves the right to terminate or restrict access to a property, subject to due process and applicable law, in the following circumstances:
(a) material breach of the Terms of Use, Booking Policy, Social Media Policy, or any other applicable platform policy;
(b) violation of house rules, safety norms, or lawful instructions issued by the property management;
(c) unlawful conduct, including harassment, intimidation, abuse, vandalism, or criminal behaviour;
(d) deliberate damage to property, assets, or common areas;
(e) misuse of the premises for unlawful, commercial, or unauthorised purposes;
(f) submission or publication of demonstrably false, malicious, defamatory, or coercive content, including review blackmail, after preliminary internal assessment;
(g) non-payment or persistent default of applicable charges, where contractually permitted;
(h) non-cooperation with lawful investigation, safety checks, or regulatory compliance requirements.
6.3 Due Process and Notice
(a) Except in cases involving immediate risk to life, property, public order, or legal compliance, IVY Nest Apartments shall:
(b) Emergency situations may warrant immediate restriction or termination without prior notice, subject to post-action intimation.
6.4 Vacating Authority
(a) Upon lawful termination of stay or expiry of the booking/license period, the User shall peacefully vacate the premises within the stipulated time;
(b) Failure to vacate after lawful termination may be treated as unauthorised occupation, and the Company may initiate appropriate remedies under contract and law;
(c) IVY Nest Apartments shall not use force, intimidation, or illegal means to evict any person, and shall act strictly in accordance with applicable law.
6.5 Restriction of Property Access
(a) Upon termination, IVY Nest Apartments may restrict digital access, booking privileges, and platform credentials;
(b) Physical access control measures may be exercised only to the extent legally permissible, and without infringing personal safety or dignity;
(c) Personal belongings shall not be unlawfully withheld and shall be handled in accordance with law and internal SOPs.
6.6 Non-Retaliation and Consumer Protection Safeguards
(a) Stay termination shall not be based solely on:
(b) Any action taken shall be proportionate, reasoned, and evidence-based;
(c) Users retain the right to seek remedies under the Consumer Protection Act, 2019 or other applicable laws.
6.7 No Tenancy or Statutory Protection Claim
(a) Users acknowledge that occupancy through IVY Nest Apartments does not attract protections under rent control laws unless expressly stated;
(b) Any extended stay, renewal, or continued occupation is subject to fresh consent and policy compliance.
6.8 Cooperation with Authorities
IVY Nest Apartments may cooperate with law enforcement, municipal authorities, or courts in cases involving:
6.9 Reservation of Rights
The rights provided under this clause are in addition to and not in substitution of any rights available to IVY Nest Apartments under law, contract, or equity.
7. Platform Intermediary Disclaimer
7.1 Intermediary Status Declaration
(a) IVY Nest Apartments operates as a technology-enabled digital platform and online intermediary, within the meaning of Section 2(1)(w) and Section 79 of the Information Technology Act, 2000;
(b) The Platform facilitates access to information, listings, bookings, communications, and user-generated content, but does not initiate, create, modify, verify, endorse, or control such content, except as required by law or platform policies;
(c) IVY Nest Apartments does not act as:
7.2 User-Generated Content Disclaimer
(a) All reviews, ratings, comments, posts, images, videos, testimonials, and feedback published on or about the Platform are solely the responsibility of the respective users who create or disseminate such content;
(b) IVY Nest Apartments does not pre-screen, edit, or verify user-generated content and does not guarantee its accuracy, completeness, fairness, or legality;
(c) The presence of any content on the Platform or on third-party platforms shall not be construed as endorsement, approval, or validation by IVY Nest Apartments.
7.3 No Liability for Third-Party Platforms
(a) Reviews or content posted on:
are governed by the terms and policies of such third-party platforms;
(b) IVY Nest Apartments shall not be liable for:
7.4 Safe Harbour Protection
(a) IVY Nest Apartments claims and reserves protection under Section 79 of the IT Act, 2000, and shall not be liable for any third-party information, data, or communication hosted or transmitted through the Platform;
(b) Such protection shall apply provided that the Company:
7.5 No Monitoring Obligation
(a) IVY Nest Apartments is not obligated to actively monitor user content or third-party postings unless mandated by law or competent authority;
(b) Any voluntary moderation or review shall not be construed as assumption of liability.
7.6 Takedown & Compliance Mechanism
(a) Upon receipt of:
IVY Nest Apartments may remove, disable access to, or restrict content in accordance with applicable law;
(b) Such action shall not constitute admission of liability.
7.7 Limitation on Platform Control
(a) IVY Nest Apartments does not control:
(b) Any dispute arising from such content shall be between the content creator and the affected party, subject to applicable law.
7.8 Reservation of Rights
(a) IVY Nest Apartments reserves the right to:
where user conduct violates law or platform policies;
(b) All rights not expressly waived are reserved.
7.9 Statutory & Constitutional Compliance
This clause shall be interpreted in harmony with:
8. Data Protection & Confidentiality
8.1 Statutory Compliance
(a) IVY Nest Apartments shall collect, process, store, retain, and handle personal data strictly in accordance with:
(b) All data processing shall be limited to lawful purposes, including but not limited to:
8.2 Categories of Data Covered
This Policy applies to the protection of:
8.3 Confidentiality Obligations
(a) All data accessed, shared, or processed in relation to IVY Nest Apartments shall be treated as strictly confidential;
(b) Users, occupants, vendors, and partners shall not:
(c) Any unauthorised disclosure shall be deemed a material breach of applicable agreements and policies.
8.4 Access Control & Security Measures
(a) IVY Nest Apartments implements reasonable security safeguards, including:
(b) Access to personal data is restricted strictly to authorised personnel on a need-to-know basis.
8.5 User Responsibilities & Data Misuse
(a) Users shall ensure that:
(b) Any attempt to:
shall attract immediate legal action under applicable civil and criminal laws.
8.6 Disclosure to Authorities
(a) IVY Nest Apartments may disclose personal or confidential data:
where required by law or legal process;
(b) Such disclosure shall not be treated as breach of confidentiality.
8.7 Data Retention & Deletion
(a) Data shall be retained only for:
(b) Upon expiry of such purposes, data shall be deleted or anonymised in accordance with law.
8.8 Breach Response & Reporting
(a) In the event of a data breach:
(b) The Platform shall not be liable for breaches arising from:
8.9 No Waiver of Legal Rights
Nothing in this clause shall:
8.10 Survival of Obligations
The confidentiality and data protection obligations under this clause shall survive termination of:
9. No Retaliation For Genuine Feedback
9.1 Recognition of Lawful Consumer Rights
(a) IVY Nest Apartments expressly recognises and respects the lawful right of Users, occupants, and customers to:
(b) Nothing in this Policy shall be interpreted as prohibiting or discouraging truthful, good-faith consumer feedback.
9.2 Protection Against Retaliatory Action
(a) IVY Nest Apartments shall not initiate punitive, retaliatory, or coercive action solely on the basis that a User has provided:
(b) No adverse action, including termination of services or access restrictions, shall be taken only because a User has shared legitimate feedback.
9.3 Distinction Between Genuine Feedback and Unlawful Conduct
(a) For clarity, genuine feedback means feedback that is:
(b) Feedback shall not be treated as “genuine” where it involves:
9.4 Lawful Action Against Malicious Content
(a) Actions taken by IVY Nest Apartments under this Policy shall be limited strictly to cases involving:
(b) Any action taken shall be:
9.5 Compliance with Consumer Protection Laws
(a) This clause is drafted in compliance with:
(b) IVY Nest Apartments does not impose any blanket restriction, gag clause, or waiver of statutory consumer rights.
9.6 Good-Faith Engagement & Resolution
(a) IVY Nest Apartments encourages Users to first utilise:
for resolution of concerns in a constructive manner.
(b) The Company may, where appropriate, reach out to Users to:
Such engagement shall not be construed as pressure or intimidation.
9.7 Burden of Proof
In any dispute arising under this clause:
9.8 Severability & Judicial Interpretation
This clause shall be interpreted in a manner that:
If any portion is held invalid, the remaining provisions shall continue in full force.
10. Policy Modification, Updates & Version Control
10.1 Right to Modify
(a) IVY Nest Apartments reserves the right, at its sole discretion, to amend, revise, update, supplement, or replace this Social Media Policy from time to time, in order to:
(b) Any such modification shall be made in good faith and shall not derogate from mandatory statutory rights available to Users under applicable law.
10.2 Notice of Changes
(a) Material modifications to this Policy shall be communicated to Users through one or more of the following means:
(b) Continued access to or use of the Platform after publication of modifications shall constitute deemed acceptance of the revised Policy.
10.3 Effective Date and Applicability
(a) Each version of this Policy shall specify a “Last Updated” or “Effective Date”.
(b) The revised Policy shall apply prospectively from its effective date and shall not affect:
10.4 Version Control and Archival
(a) IVY Nest Apartments shall maintain internal records of previous versions of this Policy for compliance, audit, and dispute-resolution purposes.
(b) Users may request access to archived versions where such access is required for lawful purposes, subject to reasonable verification and applicable data protection laws.
10.5 Compliance with Consumer Protection Laws
(a) Modifications shall not:
(b) This clause is intended to comply with:
10.6 No Waiver of Legal Remedies
(a) Failure or delay by IVY Nest Apartments in enforcing any provision of this Policy shall not be construed as a waiver of such right.
(b) Any waiver shall be effective only if made expressly in writing.
10.7 Severability
If any provision of this Policy or any modification thereto is held to be invalid, unlawful, or unenforceable by a court of competent jurisdiction, such provision shall be severed, and the remaining provisions shall continue in full force and effect.
10.8 Governing Law
This Policy, including all modifications, shall be governed by and construed in accordance with the laws of India, and shall be subject to the exclusive jurisdiction of the competent courts at Kolkata, West Bengal, unless otherwise mandated by law.
11. Governing Law and Jurisdiction
11.1. This Policy shall be governed by and construed in accordance with the laws of India.
11.2. Courts at Kolkata, West Bengal, India, shall have exclusive jurisdiction over any disputes arising under this Policy.
12. Contact and Grievance Redressal
12.1. Grievance Contact
For any grievance, complaint, or clarification relating to this Agreement or services provided through the Platform, the Vendor or User may contact:
IVY Nest Apartments
Email: grievance@ivynestapartments.com
The grievance shall be addressed in accordance with the Company’s Grievance Redressal Policy and applicable statutory timelines under the Consumer Protection (E-Commerce) Rules, 2020 and the Digital Personal Data Protection Act, 2025.